See how you read for this job before you apply.
Field Sales Executive - South West London at SumUp. Upload your CV and in under a minute you see which of the advert's terms it carries, how a recruiter reads it for this role, and the first thing to fix. Free.
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87% of CVs never reach a person.
Illustrative of a typical corporate opening. Most applicant tracking systems rank and filter rather than rejecting outright, so this is about your position in the pile, not a pass mark.
Test my CV against both filtersEmployers that screen CVs with an ATS
Each of these routes applications through an applicant tracking system, which parses your CV into fields, then searches and ranks it before a recruiter opens it.
- NVIDIAvia Workday
- Stripevia Greenhouse
- Spotifyvia Lever
- Airbnbvia Greenhouse
- Intelvia Workday
- Mastercardvia Workday
- Pinterestvia Greenhouse
- Accenturevia Workday
- Redditvia Greenhouse
- Targetvia Workday
- Figmavia Greenhouse
- Coinbasevia Greenhouse
Checked against each employer's public job board, September 2026. Logos belong to their owners. No affiliation or endorsement is implied.
What the applicant tracking system makes of your CV.
Before a recruiter opens it, the system parses your CV into fields and checks them. Here is a two-column CV with mixed date formats, and what the checks found.
What you wrote
Camille Laurent
c.laurent@example.com · Paris
Product Marketing Manager, Nordwind
03/2021 – present
Responsible for go-to-market for new features and supporting the sales team.
First bullet of the current role
What the checks found
- name
- Camille Laurent
- c.laurent@example.com
- phone
- not found
- last role
- Product Marketing Manager, Nordwind
- sections
- Experience, Education, Skills
- Layout & structureExtracted as short fragments, the signature of a two-column layout.
- Date consistencyMixed formats: “03/2021” alongside “March 2021”.
- Cliché & buzzword checkNo stock phrases detected.
A made-up example, but every failure in it is one we check for, on your real file.
Then a recruiter's read, with the lines that cost you.
One sample profile, both reads. This is the free report, as it looks. Every finding points at a line in the text.
Camille Laurent
Product Marketing Manager · SaaS B2B
Two reads of the same profile. Switch between them.
The applicant tracking system, before any person sees you
The file parses, but two normalisation problems mean the system will misread the career history before anyone assesses the content.
9 checks:3 passed4 warnings2 failed
Part 1
Can it be read?
The system parses the document into fields before anyone searches it. Whatever it cannot parse, it cannot use.
What the system would fill in about you
Read from your document the way an applicant tracking system reads it. Green was found. Orange was read, but only you can say whether it is right. Red is missing.
- Nameis this right?
- Camille LaurentThis is the name the system would file your CV under. It takes the first short line, so if a job title or a heading shows here instead, put your name on its own on the first line.
- Emailfound
- c.laurent@example.comThe system can reach you at this address.
- Phonemissing
- No phone number in the text. If yours is in the page header or footer, move it into the body: many parsers skip the margins.
- Most recent roleis this right?
- Product Marketing Manager, NordwindThis is what the system would list as your current job. It takes the line next to your most recent dates, so if the title or employer is wrong here, keep the title, employer and dates together on one line.
- Sections recognisedfound
- Experience, Education, SkillsThe system found where your experience, education and skills are.
Parsing & normalisation
Does the file parse into the right fields, with dates and titles it can compare?
- Layout & structureExtracted as short fragments, the signature of a two-column layout.
- Date consistencyMixed formats: “03/2021” alongside “March 2021”.
- Contact detailsEmail found, but no phone number was detected in the body text.
Part 2
Will it be found and ranked?
Recruiters search the system by term, and it ranks applicants against the advert. These are the signals that ranking uses.
Search & match
Does it contain the terms the role is searched and matched on, with evidence behind them?
- Skills backed by context9 of 12 listed skills never appear in your experience.
- Cliché & buzzword checkNo stock phrases detected.
Ranking signals
Do recency, tenure and results rank it well against the other applicants?
- Metric density22% of your content lines contain a number.
- Recency & tenureA current role is marked as ongoing.
Flags & filters
Anything here that could get it flagged or filtered out?
- Keyword stuffingNo stuffing patterns detected.
- Anonymised-screening fieldsPersonal fields present: date of birth, nationality.
Positioning read
A product marketer who ships launches but hides the numbers behind them
Five years across two B2B SaaS companies, with launches, sales enablement and pricing work all present. A recruiter sees the range but cannot see what any of it moved, so the profile reads a level junior to the work.
Six criteria recruiters read for
Your target role comes through. Lead with the SaaS B2B specialty.
The expertise is credible. Open with your two strongest results.
The results are there. Be specific about what you owned.
The signal is scattered. Match your top three to the role you want.
Little third-party proof. Ask two colleagues for specific recommendations.
Your career path is clear. Spell out the logic behind your last two moves.
One line, rewritten · Product Marketing Manager, Northwind Software
Before
Responsible for go-to-market for new features and supporting the sales team.
After
Ran go-to-market for 6 feature launches a year: positioning, launch plan and a 12-person sales team briefed on each. The last launch drove [X]% of Q3 pipeline.
Why: A duty becomes owned work with a count, a team size and a place for the result, so a recruiter can price the role.
Fix this first
Put the pricing change and its result in the About: it is the one line on the profile that shows revenue ownership, and it is buried in the third role.
Without it, the profile reads as launch support rather than a PMM who moves numbers.
In the full report · $9.90
Everything above is free.
Every fix, ranked
Five fixes, ordered by score movement, each with what skipping it costs.
Every role rewritten
Headline: “Product Marketing Lead · B2B SaaS launches that move pipeline”.
The advert, requirement by requirement
9 requirements: 5 evidenced, 2 mentioned, 2 the profile is silent on.
Sample profile, invented to show the depth of the analysis and the report format.
The free report shows where you lose people. The full one fixes it.
- Two scores: the ATS check, then a recruiter
- Six criteria, each with a one-line verdict
- How a recruiter reads you, in their words
- What's working and what's holding you back
- Your first fix, ranked by what it moves
- One line rewritten, one headline
- Every ATS fix: can it be read, will it be found
Everything in the free report, plus:
- Where this lands you today, and what changes it
- The reasoning behind every score
- Every remaining fix, ranked
- Every role rewritten, before and after
- Your About in full, three headlines, skills reordered
- The ranker's view: the advert checked requirement by requirement
- One re-score after your edits
The full report is only offered after the free one. No subscription, nothing to log in to.
What readers said after their report.
The report was genuinely useful and I reworked my LinkedIn profile off the back of it. Quick, simple way to make your page work like a shop window.
Really enjoyable tool — I got properly drawn into it. Great idea, nicely done.
Yours next?
Every quote here was received by email and is shown as written. Run your report, then reply to your report email with one line on what changed.
Start with the free report →Received by email, reproduced as written, attributed by initial.
What ApplyCV does, and what it doesn't claim to do.
What do I get for free?+
More than a score. Two of them, how an applicant tracking system reads and ranks you and how a recruiter does, with all six criteria scored and a one-line verdict on each. Then a positioning read in a recruiter's words, a diagnosis of what's working and what's holding you back, your highest-impact fix, one of your own lines rewritten, a rewritten headline, and every ATS fix. No account needed, and it takes about 30 seconds.
What is the ATS check?+
Most employers route applications through an applicant tracking system (ATS), and it does two things before a recruiter sees you. It parses your CV into fields: name, contact, each role with its dates, the sections. Then, when a recruiter searches or the system ranks applicants against the advert, it scores what it parsed. The check tests both: can it be read, and will it be found and ranked. Every result is measured from your own text, and we never claim to know which system an employer runs or that you will pass it.
What's in the $9.90 report?+
Where your profile lands you today and what would change that, the reasoning behind every score, every fix ranked by impact, and rewritten copy: three headlines, an About section and your key roles. Add a job ad and you also get a full gap analysis and recommendations tailored to that role. It also includes one re-score: make the changes, upload the new version, and the full report is unlocked on it again at no extra cost.
Does ApplyCV invent results to make my profile look better?+
No. Every recommendation is grounded in what your profile or CV already says. We sharpen and reframe your own material. We never invent achievements.
Can I use my CV instead of LinkedIn?+
Yes. Give us your LinkedIn URL, or upload your CV as a PDF or Word file, whichever suits you.
What happens to my data?+
Your profile text is used to produce your report and nothing else. We don't sell or share it, and you can ask us to delete it at any time. If you ask us to email you the report link, we keep that address to send it, and to send two short follow-ups only if you tick the box for them. Every email has a one-click unsubscribe.
Worth knowing what it says before your next application.
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